Discover powerful leadership insights in The Four Principles by Adrian Gore

 

Coming 30 July 2026, The Four Principles by Discovery Group founder and Chief Executive Adrian Gore is a masterclass in creating impact in business and life. Pre-order your copy online from Exclusive Books today and stand a chance to win.

Win 1 of 5 tickets for you and a partner to an exclusive launch experience

Pre-orders for The Four Principles are now open at Exclusive Books, and you can get rewarded. Place your order online between 24 June 2026 and 22 July 2026 and pay with your Điscovery Miles for a chance to win 1 of 5 tickets for you and a partner to the launch event on Tuesday, 11 August, in Johannesburg.

Secure your seat at an exclusive evening of intellectual debate and behind-the-scenes insights into the journey of Discovery and its founder, with proven tactics to drive meaningful and lasting impact in business, leadership and life.

The 5 winners will be contacted by (Wednesday, 29 July). Online sales only. Terms and conditions apply.

How to spend Ðiscovery Miles at our online partners:

  • Complete your online shopping.
  • At checkout, select Ðiscovery Miles to pay for purchases.
  • Log in to the payment platform using your Discovery login details.

About The Four Principles

"Adrian lays out a framework that feels practical and optimistic and at times even uncomfortably true. It's not about being smarter or working harder. It's about seeing differently and realising that a few decisions, made well, can change everything" - Trevor Noah, comedian and author

Adrian Gore is the founder and Group Chief Executive of the Discovery Group, and the architect of the revolutionary Vitality Shared-Value model, which links better health outcomes to economic rewards and is taught as a case study at Harvard Business School and recognised by Fortune magazine as 'changing the world'. Now, in his groundbreaking book, The Four Principles, Gore reveals the science-backed strategies and business insights that propelled the Group's remarkable success, offering a powerful framework to empower your life and business.

Adrian Gore is the founder and Group Chief Executive of the Discovery Group, and the architect of the revolutionary Vitality Shared-Value model, which links better health outcomes to economic rewards and is taught as a case study at Harvard Business School and recognised by Fortune magazine as 'changing the world'. Now, in his groundbreaking book, The Four Principles, Gore reveals the science-backed strategies and business insights that propelled the Group's remarkable success, offering a powerful framework to empower your life and business.

The Four Principles isn't just theory. It's a proven and practical framework to overcome the mental miscoding holding you back. Discover how to:

  1. Identify and target the few high-leverage decisions that determine your life's entire trajectory.
  2. Choose optimism as the most rational path to seizing overlooked opportunities.
  3. Act with urgency to maximise the effectiveness of time.
  4. Set bold goals to unlock radical motivation and decisive action.

Gore's unique application of these principles, proven across a global organisation positively affecting millions of lives, offers a codified framework for entrepreneurs, leaders and anyone ready to seize overlooked opportunities and achieve truly extraordinary outcomes.

Visit adriangore.com to learn more.

Ðiscovery Miles are more valuable than cash on the Discovery and Discovery Bank apps, in-store and online with Discovery Vitality's partners.

Rewards are based on your engagement in Vitality programmes, Discovery products, and monthly qualifying card spend. Discovery Bank, Auth FSP48657. Limits, (incl. fair usage), Ts&Cs apply.

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